About

Upstairs Wines is a neighbourhood bottle shop and tasting bar with locations at Avoca Beach, Long Jetty, and Ettalong on the Central Coast. We curate a tightly selected range of wine focused on small producers, minimal intervention and natural winemaking, and interesting drops you won’t find in mainstream bottle shops, alongside a thoughtful selection of beer and spirits.

If you are on the Central Coast of NSW please drop in and visit at our stores in Long Jetty, Avoca and Ettalong. If you can’t make it in person this site is for you. 

The genesis of the business was in 2009, when we moved to Argentina and started working in wine in Mendoza. From there, we began importing wine from South America and around the world. Dave has a degree in Wine Science and Michelle is a Sommelier and we naturally have lots of friends that are winemakers who we started working with to promote their wines at bars and restaurants across Australia. 

The name Upstairs Wines came from our first tiny tasting room, located above a speakeasy in Bondi. There was no front door, just a security buzzer, and when people came to taste, we’d simply say “just come upstairs.” The name stuck.

During COVID, we opened our first retail store in Long Jetty, and since then have grown into a collection of wine store, tasting room, come-hang-out-and-talk-about-wine spaces across the Central Coast.

On quality, the rule is simple: if we don’t love it, we don’t sell it. We’re deliberate and selective about what makes it onto our shelves, focusing on small producers, minimal intervention and natural wines, and drops with genuine character rather than mainstream, mass-produced labels. We also offer tastings so customers can try before they buy, which means they leave with something they actually love.

After being called the best bottle shop on the central coast in this great guide “A food lovers guide to the NSW Central Coast” by Mariam Digges of the SMH, in 2026 we were stoked to again be featured in the SMH good food guide. You can read the lovely words here. 

Happy sipping x

Upstairs Wines Long Jetty: Shop 9, 314-316 The Entrance Rd, Long Jetty 2261

Upstairs Wines Ettalong: Shop 9, 46 Picnic Pde, Ettalong 2257

Upstairs Wines Avoca: 164A Avoca Dr, Avoca Beach, 2251

Upstairs Green Point: shop 4, 389 Avoca Dr, Green Point 2251 (open by appointment only)